Kerry and René Earnhardt Team up with Schumacher Homes - America's Largest Custom Homebuilder - to Create the Earnhardt Collection by Schumacher Homes
CHARLOTTE, N.C. - (BUSINESS WIRE) - Kerry and Rene Earnhardt and Schumacher Homes CEO Paul Schumacher jointly unveiled today The Earnhardt Collection by Schumacher Homes at a presentation and press conference at the NASCAR Hall of Fame. This unprecedented collaboration brings together America's largest custom on-your-lot homebuilder and Kerry and Rene Earnhardt, outdoor enthusiasts and NASCAR insiders, in a unique relationship to offer homes that are designed as a personal retreat.
Kerry and Rene Earnhardt with Schumacher Homes CEO Paul Schumacher (Photo: Business Wire)
Kerry and Rene Earnhardt, of the legendary NASCAR family, were heavily involved in the design process, helping to develop floor plans that embody their passion for casual, outdoor living. The Earnhardt Collection by Schumacher Homes offers customers 22 customizable floor plans that act as a starting point for homeowners to create their dream home, making the design process easy and stress-free. Homes built from the plans begin at around $80,000, and range from 960 - 3,400 square feet. The designs will be available in all of Schumacher Homes' 32 markets beginning October 12, 2011.
"The Earnhardt Collection by Schumacher Homes presents customers with a home that is a personalized retreat from modern times, where family and friends can come together, and where the beauty of nature is captured every day," says Paul Schumacher, CEO of Schumacher Homes. "Kerry and Rene Earnhardt embody this collection and represent our brand promise 'Live in what you love' so well. We are thrilled to be working with them to create a home collection that so many Americans can make their own."
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