Published: December 18, 2009
The Psychology of Holiday Parking
(BUSINESS WIRE) - Finding the perfect parking spot during the busy holiday shopping season
is like hitting a hole-in-one. But according to those who study the
psychology of parking, shoppers who circle parking areas on the hunt for
that ideal space often ratchet up their stress levels and inevitably
spend more time getting into the store. Andrew J. Velkey II, a
psychology professor at Christopher Newport University in Virginia who
has conducted studies on parking behavior, says if distant spots are
still available, the most effective strategy is to pick a row and then
pull into the closest space in that row. 'Perching,' the practice of
waiting and following someone to their car, is only your best option
when there are no spots left.
The International Parking Institute, the leading association of the
parking profession, offers the following tips to keep shoppers
stress-free and safe during December, the most challenging parking month
of the year:
Check your parking options before leaving the house. Many retailers
and restaurants list parking facilities on their Web sites.
Choose the distant parking spot. The area may be less congested with
traffic and the walk to the store or restaurant is good exercise that
will burn calories from all those holiday treats.
Take a few seconds to note where you parked, perhaps even jotting down
information before you leave your car.
If you park at a metered spot, note the expiration time and plan to
return a few minutes early.
Always lock your vehicle, close the windows, and hide valuables and
packages in the trunk.
Avoid parking next to vans, pickups and large vehicles. They make it
more difficult to see pedestrians and other vehicles when you back out
of the space.
Slow down in parking lots to avoid collisions with other vehicles or
"Increasingly, architects, city planners, merchants and restaurateurs
are paying more attention to parking and transportation flow," explains
Shawn Conrad, Executive Director of the International Parking Institute,
"but no matter how well you plan, the nation's more than 100 million
parking spaces are in high demand this season and allowing a little
extra time to park during the holidays may be the best, stress-reducing
strategy of all."
To read the complete release at NewsBlaze,
The Psychology of Holiday Parking,
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